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September 23, 2013

New York Life extends UConn sports sponsorship deal

Mutual life insurer New York Life said it has extended its sponsorship deal with the University of Connecticut men’s and women’s basketball teams.

The company’s logo will appear on the court during all basketball games played at both the Gampel Pavilion in Storrs and the XL Center in Hartford. Ads will also appear on courtside and baseline signs.

The terms of the sponsorship were not disclosed.

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